The platform that sits between Shopify, the warehouse and the marketing stack.

The situation

A premium watch brand's US business sells through a Shopify storefront, but the storefront does not handle warranty registration, store-locator data, merchandising control, or the flat-file order and inventory exchange the warehouse system expects. That gap was being filled by an ageing internal tool, and every order had to be screened before release, because an order pushed to fulfilment cannot be recalled.

What we found

A wide, event-driven integration surface: eleven storefront webhook topics, both REST and GraphQL APIs, an FTP drop for inbound inventory and outbound order files, and a marketing platform to keep in step. The earlier system also mirrored a large amount of order data locally — full shipping and billing addresses, line items, payment method — meaning the admin tool held a growing store of customer personal data it did not need, and the order webhooks accepted unauthenticated requests.

What we built

• Catalogue sync across products, variants, images, tags, metafields and per-collection ordering, driven by eleven webhook topics the platform registers itself
• An order screening pipeline that checks payment capture and platform risk signals before any order is released to the warehouse
• ERP file exchange over FTP — outbound order and refund files, inbound hourly inventory and order-status feeds, with a run log for every job
• An encrypted credential vault with an admin interface, masked-only display, a full audit trail, and one-command key rotation
• A data-minimisation rebuild that cut nineteen columns from the order table and removed the local customer table entirely
• Signature verification on every inbound webhook, plus an append-only event log with a per-row retry that re-fetches and re-runs the original action
• A thirteen-module admin panel covering products, collections, store locator, warranty registration, exports, reporting and user management
• Public storefront endpoints for warranty registration with receipt upload, store locator, back-in-stock signup and subscription management

Before and after

Where it stands now

In active development and production use. We run the catalogue sync, the order screening pipeline and its alerting, the warehouse file exchange, the credential vault and key rotation, and the admin platform itself.